NVY Lifestyle
A lifestyle to e(nvy)

Did you know approximately 65% of Australians shop online from bed?

NVY Lifestyle approached The Initiative to undertake brand styling to help elevate their growing brand during the pandemic and boost their online presence fast. The Initiative designed a fresh and clean website that clearly showcases the diversity of products. Being proudly Australian at the core NVY asked us to also design a minimal & simple logo that reflects their heritage could easily be translated across a diversity of applications from beauty and lifestyle products to active wear and healing crystals. ⠀⠀⠀⠀⠀⠀